The blog about recruitment marketing & employer branding

Applicant Tracking Systems From Two Perspectives: Recruiters vs. Applicants

The applicant tracking process should always be viewed from two perspectives: on one hand from the perspective of recruiters who want to simplify and streamline processes by introducing an applicant tracking system; on the other hand from the perspective of applicants who want an uncomplicated and personal application process (i.e. candidate journey). In this article, we will share the key aspects of an applicant tracking system from both perspectives and how you can utilize them to improve your recruiting process.

Topics: Applicant Tracking ATS application process

What is Employer Branding?

There are many crucial pieces to the recruiting process and one that shouldn’t be forgotten is employer branding. It remains a key element to convincing candidates to apply and convincing current employees to stay. In this article we will explain more about the different aspects that make up employer branding.

Topics: Employer branding Social-Media application process Talent Network

The Importance of Candidate Experience in Recruitment

Great candidate experience is a topic in recruiting that might seem like an extra bonus, it would be nice to have but it’s not necessary to put in the work. But in today’s passive job market, it’s time for that mentality to change. Because candidate experience plays a critical role throughout the entire recruiting process, we decided to break down it’s importance step by step in this article.

Topics: Candidate Experience recruitment marketing application process

Why Time to Hire is a Key Metric

One factor is crucial in finding the right candidate: time! Time is money. This also applies to recruiting vacant positions. But what is hiding behind the metric time to hire? Are you aware that the success of a business can depend solely on this metric?

Topics: Employer branding application management application process personnel search

Interview GEFA BANK GmbH: Measure and Control the Influencing Factors in the Application Process

We conducted a telephone interview with Ms. Almut Fischer, Head of Human Resources at GEFA BANK GmbH. In addition to managing a 12-person team across 8 locations, Ms. Fischer has a variety of HR responsibilities and is often on the move through various locations. We are especially pleased that she took the time to talk with us in an interview about her current challenges and best practice examples in recruiting.

Topics: Interview Recruiting Analytics application process

How to Actively Participate in the Candidate Experience

What everyone should be aware of today: A negative candidate experience due to bad application processes reduces your chances of finding suitable candidates and damages your reputation as an attractive employer.

Topics: Employer branding Candidate Experience application process