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Looking for the most up-to-date information on recruitment analytics and KPIs? You're in the right place.

We've put together a comprehensive guide about everything related to recruitment analytics and KPIs. 

We will answer your questions like:

  • Why are recruitment analytics and KPIs so important?
  • How can recruitment analytics and KPIs help me?
  • What are the most important recruitment KPIs?

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How to Use HR Analytics in IT Recruiting - 5 Practical Tips

If you are a recruiter in the IT industry, you know how difficult it is to make contact with IT experts and convince them to apply. An important question that you should ask yourself today in IT recruiting is: Where are my candidates getting lost? You may have already managed to reach your target audience, but many disappear on the way to the application in your process. We've written an article that explains how to use smart HR analytics in recruiting to find out where candidates are getting lost today and what you can do about it.

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How to Use Analytics to Optimize Candidate Experience

Candidate experience has become a hot topic in recruiting in the past few years. In this article, you will find out how to use analytics to optimize your candidate experience. By utilizing analytics, you have a tangible way to both understand and improve how candidates interact with your company. Take a moment to think about the questions listed below and at the end of this article you will have a better idea of what you need to measure and why.

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Why Time to Hire is a Key Metric

One factor is crucial in finding the right candidate: time! Time is money. This also applies to recruiting vacant positions. But what is hiding behind the metric time to hire? Are you aware that the success of a business can depend solely on this metric? In this article, we'll illustrate how important time to hire is for the entire organization through four examples. In addition, we'll provide you with valid arguments and figures for your next internal discussion that will make analyzing time to hire a priority.

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HR Controlling: The Most Important Key Indicators in Recruiting

Would you like to improve your HR controlling? Or set it up properly? Are you still wondering which key indicators are relevant for you in recruiting? There are a few important key indicators in recruiting which you should determine and follow up on. This is essential if you want to keep an overview of how your recruiting process is performing and actively influence the success of your recruitment processes. We compiled the most essential key indicators in this article for you.

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8 KPIs That You Need to Define Your Candidate Journey

It’s important to know where your website visitors come from. No matter whether they visit your career site or your job advertisements. If the visitors come from abroad, this may not bring you any applicants. These clicks from foreign countries only lead to clicks on the job advertisement, but not to actual applications. The same is true for clicks from the wrong region. Check the following key performance indicators to find out where your candidate journey can be optimized.

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Employer Brand: Nine Ways to Measure Success With Social Media

Today's wide range of marketing tools for social media provides employers with an endless stream of data for their employer branding. This could make it difficult to determine which measures are actually important for your campaigns and employer brand and why. Below you will find nine key indicators and why they are interesting for measuring your employer branding success  on social media.

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8 KPIs for Successful Employer Branding

How can you reliably measure your employer branding and which key performance indicators (KPI) provide you with the best results? In this article we would like to present 8 key figures with which you can determine your employer branding.

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HR Management KPIs: How Software Can Optimize Your Recruiting Process

For many HR departments, collecting KPIs (key performance indicators) is a central point on the HR management agenda, and we think you should start implementing them as well. The reality of implementation, however, often looks different. The effort of gathering and evaluating these metrics is frequently the reason why they are never utilized. An easy solution to this dilemma is software. Software can take away the extra effort and show you where there is potential for optimization. You will be supported and able to efficiently manage your recruitment process.

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10 Key Figures to Measure Employer Branding (Infographic)

How can you reliably measure your employer branding and the attractiveness of your employer brand and which key performance indicators (KPI) provide you with the most reliable results? We have compiled the 10 most important key figures for measuring employer branding in an infographic and for a perfect overview.

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The Most Important Key Indicators in Recruiting (Infographic)

There are a few important key indicators in recruiting which you should determine and follow up on. This is essential if you want to keep an overview of how your campaigns are performing and actively influence the success of your recruitment processes. We compiled the most essential key indicators in this infographic for you.

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Free E-Book: Recruitment Analytics and KPIs


In our e-book, "Recruitment Analytics and KPIs", we would like to show you why analytics and KPIs are essential for your recruiting success.

It is important to find out which channels work best for your company - or even more detailed: which channels work best for a particular location. Therefore, the collection and evaluation of analytics and KPIs in recruiting are essential for your recruiting success.

Simply fill out the form and receive your free e-book.

Topics in the e-book:

  • The most important key figures in recruiting
  • Why time to hire is a key metric
  • How a software can help you to optimize your recruiting process




Traffic on our career site has increased by 200–300% since Talention was implemented, and we have been getting 20% more candidates on average in the past 5 months. In addition, we have considerably more transparency over our entire process today. 

Shawn Bristow

Christian Wolf Gi Group Deutschland GmbH

The implementation of Talention was fast and uncomplicated. Our contact person was personally always at our side so that we felt well advised and well prepared. After just a short time, we were already able to get things moving.   

Shawn Bristow

Désirrée Kopp Reifenhäuser GmbH & Co. KG