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Looking for the most up-to-date information on recruitment marketing for staffing agencies? You're in the right place.

We've put together a comprehensive guide about everything related to recruitment marketing and how it can be best utilized for staffing agencies. 

We will answer your questions like:

  • Why is recruitment marketing so important for staffing agencies?
  • How can recruitment marketing be used for staffing agencies?
  • How can software improve the recruiting process at a staffing agency?

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What is a Staffing Agency?

If you’re an active member of the recruiting world, you’ve probably heard the term staffing agency. But what does it mean? And what types are there? We’ll share all the details about staffing agencies in this article.

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What Does the Staffing Agency of 2022 Look Like?

2022 will be here before we know it and, if the recruiting world continues to change at a rapid pace, it will certainly look a lot different. Staffing agencies in particular will be subject to many changes and adopting a new way of thinking will be critical for their advancement. In this article we’re going to take a deeper look at what the staffing agencies of the future will look like and how software will play a role in their success.

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How to Differentiate Your Staffing Agency's Brand: 13 Ways to Stand Out

With the recent drop in the unemployment rate, the competition for qualified candidates is fiercer than ever. For staffing agencies in particular, its important to stay ahead of the competition by adopting the latest recruiting techniques and tools. Only in this way can you convince candidates to choose your agency over the rest. In this article, we'll give you 13 ways to make your staffing agency's brand really stand out from the crowd.

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8 Major Recruiting Mistakes That Staffing Agencies Make

Staffing agencies often approach us to find out why they can't find enough applicants. These discussions give us a good insight into the activities of staffing agencies. We have summarized the 8 major mistakes that staffing agencies often make based off of our findings.

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9 Tips for Great Staffing Agencies

The activities of staffing agencies have changed as a result of digitalization. In order to be a great staffing agency, you need to take advantage of digitalization. In this article we will give you practical tips that a staffing agency must take into account when it comes to digitalization.

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6 Reasons Why Companies Select Staffing Agencies

Here at Talention, we have both staffing agencies and companies as customers and therefore know both sides of the coin. Agencies often contact us to find out what companies pay attention to when selecting a staffing agency. We have summarized here what we have received as feedback in these discussions.

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Interview GT people work GmbH: Our Challenge is to Find Good Specialists

We talked to Mr. Thomas Broda, the managing partner and founder of GT people work GmbH, about his challenges in recruiting. GT people work is a fast-growing medium-sized HR service provider specializing in the procurement of technical, commercial and academic professionals.

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Interview with Faber & Faber Personnel Services GmbH & Co KG: "Being personal is what counts."

What are the current trends in recruiting? What challenges do personnel service providers face every day? Andreas G. Rieder, managing partner of Faber & Faber Personnel Services GmbH & Co. KG, sat down with us in order to answer these questions. In our interview, he spoke about his perspective on the recruiting market and what improvements Talention brought to his company.

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Best Practice Staffing Agency: Number of Applicants Doubled to Over 69,000

The GiGroup, one of the largest international staffing agencies, can look back on a successful year, particularly in Germany. Following the switch to Talention Software, GiGroup Germany doubled the number of applicants last year to over 69,000, despite declining unemployment figures. We conducted an interview with Christian Wolf, Service Director of GiGroup Germany, in which he talks about current successes and success factors for staffing agencies.

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Free E-Book: Staffing Agencies

Staffing Agency Cover freigestellt

In our e-book, "Staffing Agencies", we would like to show you how recruitment marketing can be effectively implemented by staffing agencies.

Simply fill out the form and receive your free e-book.

Topics in the e-book:

  • What is recruitment marketing?
  • Recruiting has changed
  • Recruitment marketing method
  • Which software do I need and when?
  • Interview GT people work GmbH: Our Challenge is to Find Good Specialists 




Traffic on our career site has increased by 200–300% since Talention was implemented, and we have been getting 20% more candidates on average in the past 5 months. In addition, we have considerably more transparency over our entire process today. 

Shawn Bristow

Christian Wolf Gi Group Deutschland GmbH

The implementation of Talention was fast and uncomplicated. Our contact person was personally always at our side so that we felt well advised and well prepared. After just a short time, we were already able to get things moving.   

Shawn Bristow

Désirrée Kopp Reifenhäuser GmbH & Co. KG