The blog about recruitment marketing & employer branding

Interview: zeb Uses Recruiting Events to Recruit More Candidates 

We talked to zeb's Head of Recruiting and Employer Branding about challenges, successful strategy components in recruiting, employer branding and important market developments. zeb is the leading strategy and management consultancy for financial services providers in Europe.

Topics: Employer branding Interview recruiting events

IT Professionals: 4 Methods for Successful Recruitment Marketers

Are you looking for specialists such as qualified IT professionals, software developers, programmers, web developers, Java developers or test managers? Modern recruiting know-how is particularly important in the IT environment, where the competition for candidates is very high. In this article, we will show you four important approaches that you should consider for your recruiting success.

Topics: recruitment marketing it professionals

The 5 Most Important Changes in Recruiting in Recent Years

A lot has changed in recruiting in recent years. To keep pace with these new changes, you should be aware of the following.

Topics: Recruiting recruitment marketing

Typical Errors When Tracking the Candidate Journey

You may be familiar with this problem: in your analytics, all your traffic and applications are generated by the career site and you can’t identify any specific sources. Ideally, however, you would like to track each step of the applicant in the candidate journey so you can optimize your processes. In this article, we will explain how errors can arise during tracking and what you can do about it.

Topics: candidate journey recruitment marketing